I took my car into the shop yesterday to have some work done and they gave me a loaner for the day. I was a little upset because I have Sirius satellite radio in my car but the loaner didn’t – and while I was muttering unpleasant thoughts about this it occured to me that Sirius and XM should probably give car dealers complmentary satellite radios and subscriptions for their loan cars – not for the people who already have it – but for those who don’t. You see satellite radio is a bit addictive, once you experience the choice and commercial free music you don’t want to go back … what better way to sell it?
Recent Posts
- Mama, i’m coming home
- The Dimensions of Design
- Creativity vs. Constraints
- Thoughts on the IA Summit selection process from an ex-chair
- Discrimination in 458 characters, not 140
- Denethor defends User Experience
- KPIs: Bringing Balance to the Force
- Men live in Boxes, Women in balls of Wire
- A User Experience is greater than the sum of it’s Touchpoints
- A new chapter: Leaving the good ship Vanguard
Blogroll
My Tweets
- @KimberlySheen3 @ShitUserStory @Twitter Good luck writing that substantial_change function 7 hours ago
- RT @jburnmurdoch: NEW: people worry when they hear "40% of hospitalisations are fully vaxxed", but this chart shows that's actually good ne… 6 days ago
- @Alonso_GD @inkblurt Would it be ok to call it "the longest and narrowest country in the world" then? 1 week ago
That is precisely why Sirius partners with Hertz. Your concept – but on a larger scale.