During the closing plenary of the IA Summit on Sunday, Jesse James Garrett said that “Information Architecture is not a profession … and neither is Interaction Design … we have and always will be User Experience Designers”. I’m paraphrasing a little from memory (the podcast isn’t out yet) – but the gist is there.
I’m a big believer in this viewpoint (and I chaired the IA Summit last year!). I believe that both IA and IxDA are disciplines or “fields” – but are inseperable enough that the “job” is User Experience Designer. This puts the emphasis on the end product rather than the tools we use to achieve it.
So … to see if I can start some kind of grass roots movement i’ve set up itsjustux.org – go there and sign the petition to show you believe too!